Game Thinking Secrets
Learn how to innovate smarter, unlock customer value and build the right MVP
Enroll in Course
10X your product-market fit with Game Thinking
Do you want to learn the innovation process that's transforming companies like Disney, Shiseido, Ubisoft and Tesla?
Game Thinking Secrets reveals the three core principles of rapid innovation in the 21st century.
This accessible short course gives you to the tools to innovate smarter and get reliably better outcomes for your projects and clients.
Your Instructor
I started my tech career as a neuroscientist -turned-programmer with a degree in experimental psychology. I found that I had a knack for building and tuning systems, so I became a UX designer and then put my skills to use in multiplayer social gaming – and never looked back.
I was part of the early design team for Rock Band, The Sims, Ultima Online, eBay, Netflix, and Happify – and learned from the inside out what it takes to create an innovative genre-defining hit. Fortune Magazine named me one of the top 10 influential women in games.
Now I’m bringing those insights to entrepreneurs and innovators worldwide through Game Thinking – a cutting-edge approach to early design and discovery that will 10X your product/market fit — through my Game Thinking book, online courses and coaching programs.
Course Curriculum
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Start3 Powerful Habits of Successful Innovators (2:55)
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StartWho is Game Thinking for? (2:12)
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StartHabit 1. Find & delight your hot-core superfans (4:22)
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StartHabit 2. Assume your first idea might not be right (2:21)
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StartHabit 3. Build your product from the inside out (1:55)
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StartWhich habit will you try out next? (1:07)
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StartFind your ideal customers with 5 magic discovery questions (1:30)
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StartThe story of Photograb, my venture-funded startup (1:34)
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StartThe immutable law of innovation (1:59)
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Start5 Magic Discovery Questions (4:10)
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StartQuestion 1: Life Situation (1:28)
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StartQuestion 2: Existing Behavior (0:46)
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StartQuestion 3: Unmet Need (1:24)
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StartQuestion 4: Alternatives Tried (1:00)
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StartQuestion 5: Better Than Before (0:41)
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StartYOUR TURN: Who are your Superfans? What top-of-mind need or desire does your solution connect with? (1:16)
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StartGame Thinking Powertools (1:57)
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StartWho uses Game Thinking power tools? (1:31)
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StartDesign your Mastery Path and Learning Loop (1:46)
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StartHow to build a compelling Customer journey (Slack teardown) (7:08)
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StartYOUR TURN: What's the core activity and feedback loop in your solution? (0:52)